Reducing Culture Shock Among
Vietnamese Students in the United States
This project aims to address this complex multi-factor issue within the Vietnamese student community by using methods of Design Thinking to identify, create and propose a new service strategy that can better prepare them for studying abroad in the United States.
Strategist: Autumn Dang
Date: Spring 2020
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Research demonstrates that many international students studying in the United States for the first time will experience culture shock from the lifestyles and life-skills confronting them when they arrive. For many cultures, this culture shock can be compounded by other factors such as loneliness, poverty, and traumatic events.
Autumn Dang
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Autumn was born and raised in Hochiminh City, Vietnam. Autumn graduated with a Bachelor in Architecture, and has three years experience working as a architect in Vietnam. In the future, she plans to focus on developing her strategy skills and pursue her career in architecture in the USA.
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